Recovery Strategy for the travel industry? Airports and Airlines need to be first in line!
Building trust for travelers to feel comfortable moving through airports and flying again is a key factor for the travel industry at large. As such, it is crucial for airlines and airports to invest in robust PR campaigns to outline and clearly demonstrate the “new normal” of travelling - featuring the measures they are implementing to support the new way of travelling defined by social distancing and increased sanitization at airports and on planes. Similarly, Tesco, the B